Privacy Policy

Introduction

ApexNavigator AG ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or use our financial leverage strategy services. This policy applies to all data we collect through our website, services, and communications.

Data Controller Information

The data controller for your personal information is:

Data We Collect

We collect various types of personal data to provide and improve our financial leverage strategy services. The data collection includes information you provide directly to us and information collected automatically through your use of our website and services.

Information You Provide to Us

• Contact Information: Name, email address, phone number, company name, and business address
• Communication Data: Messages, enquiries, and correspondence you send to us
• Service Information: Details about your financial strategy needs, business objectives, and consultation requirements
• Professional Information: Industry, company size, role, and relevant business details
• Marketing Preferences: Your preferences regarding marketing communications and service updates

Information Collected Automatically

• Technical Data: IP address, browser type, device information, and operating system
• Usage Data: Pages visited, time spent on our website, and navigation patterns
• Cookies and Tracking Data: Information collected through cookies and similar tracking technologies
• Analytics Data: Website performance metrics and user interaction data

How We Use Your Information

We use the personal data we collect for various purposes related to providing our financial leverage strategy services and maintaining our business relationship with you. Our use of your data is based on legitimate business interests, contractual necessity, and your consent where required.

Service Provision

• Providing financial leverage strategy consultations and services
• Responding to your enquiries and providing customer support
• Processing service requests and managing client relationships
• Delivering customised financial solutions and recommendations
• Communicating about service updates and important information

Business Operations

• Managing our business operations and internal record-keeping
• Improving our services and developing new offerings
• Conducting market research and business analysis
• Ensuring compliance with legal and regulatory requirements
• Protecting our business interests and preventing fraud

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please refer to our Cookie Policy, which provides comprehensive information about the types of cookies we use, their purposes, and how you can control them.

Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

• Contractual Necessity: Processing necessary for the performance of our service contracts
• Legitimate Interests: Processing for our legitimate business interests, including service improvement and client communication
• Consent: Where you have provided explicit consent for specific processing activities
• Legal Obligation: Processing required to comply with legal and regulatory requirements

Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share your data in the following limited circumstances:

• Service Providers: Trusted third-party service providers who assist us in delivering our services
• Legal Requirements: When required by law, regulation, or legal process
• Business Protection: To protect our rights, property, or safety, or that of our clients
• Business Transfers: In connection with any merger, sale, or transfer of company assets

Data Retention

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected and to comply with our legal obligations. Our data retention periods are determined based on the nature of the data, the purpose for which it was collected, and applicable legal requirements.

• Client Data: Retained for the duration of our business relationship and for 7 years after termination for legal compliance
• Marketing Data: Retained until you withdraw consent or for 3 years from last interaction
• Website Analytics: Typically retained for 26 months in accordance with Google Analytics settings
• Communication Records: Retained for 5 years for business record-keeping purposes

Your Rights

Under the GDPR and applicable data protection laws, you have several rights regarding your personal data. These rights include the ability to control how your information is processed and to ensure its accuracy and security.

Individual Rights

• Right of Access: Request a copy of the personal data we hold about you
• Right of Rectification: Request correction of inaccurate or incomplete personal data
• Right of Erasure: Request deletion of your personal data in certain circumstances
• Right to Restrict Processing: Request limitation of how we process your data
• Right to Data Portability: Request transfer of your data to another service provider
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent: Withdraw consent for processing where consent is the legal basis

Data Security

We implement appropriate technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our security measures include encryption, access controls, secure data transmission protocols, and regular security assessments. We continuously monitor and update our security practices to ensure the ongoing protection of your information.

International Data Transfers

As ApexNavigator operates primarily within the European Union, your personal data is generally processed within the EU/EEA. In cases where data transfer outside the EU/EEA is necessary for service provision, we ensure appropriate safeguards are in place, including adequacy decisions, standard contractual clauses, or other approved transfer mechanisms under GDPR.

Contact Information

If you have any questions about this Privacy Policy, wish to exercise your rights, or need to contact us regarding data protection matters, please reach out to us using the following contact information:

Complaints and Supervisory Authority

If you believe that our processing of your personal data violates data protection laws, you have the right to lodge a complaint with the relevant supervisory authority. In Austria, this is the Austrian Data Protection Authority (Datenschutzbehörde). You can also contact us directly at privacy@apexnavigator.pro to resolve any concerns.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Governing Law

This Privacy Policy is governed by and construed in accordance with Austrian law and the General Data Protection Regulation (GDPR). Any disputes arising from this Privacy Policy shall be subject to the jurisdiction of the Austrian courts.